“Isn’t that dangerous?”

Short answer: no. Long answer: Hey! I’m in México now! Don’t worry, I’m still working as much as always, I’m just a little bit warmer now.

Getting scared: on becoming a nomad

Did I mention I’m starting a cross-world trip? I’m taking the long route from Halifax to Halifax. It’s going to be nuts, and it starts now.

How a motorcycle made me a better businessperson

Last weekend was my birthday. (I won’t tell you how old I turned, but I am now officially starting to feel old. If you’re really interested, I’m sure a quick Google search will turn up something that’s not yet a lie.) As a present, my boyfriend took me on what can best be described as […]

5 strategies for coping with the summer slump

I have sent out so many estimates in the past couple of months, it would make your head spin. This week alone, I have three open estimates floating about, and another couple of leads to follow up on. I hate writing estimates. It takes a lot longer than invoicing and feels much less rewarding. It’s […]

The Seven Deadly Sins of Websites

Forgive me father, for I have sinned. Actually, I haven’t, but you probably have. I don’t mean gluttony, lust, et. al. Honestly, some of those really have their time and place. I’m talking about the things that I see over and over, on websites big and small, that absolutely drive me insane. I make websites […]

Five things I’ve learned during five years in business

Every year, I have the best intentions to celebrate my business’ birthday in some fashion. Every year, I remember two weeks too late. Triggers & Sparks is basically my neglected child. I suppose that might explain why every now and again, it throws temper tantrums. There are a number of anniversaries I could celebrate—the day […]

Saying goodbye to South America

Three months in South America turned into five months, and I was still sad when it came time to come home. Somewhere in the JFK airport, exhausted from my eleven-hour flight and an hour and a half of standing in line, waiting for US customs to harass me for flying through a country I had […]

6 tips to get the most out of your website redesign

So, you’ve decided it’s time for a redesign. All the signs are there, and you’re ready to take the plunge. But where do you start? I’ve seen too many people launch into a website redesign without serious consideration first, and unfortunately this can often mean that they’re not getting everything they should be from their […]

How to know when it’s time to redesign

I’ve recently been working on a slight redesign of this site. Now, when I say “slight”, I actually do mean “mostly so subtle, the vast majority of people won’t notice the difference”, so you may or may not see anything changing as I work on it. (I got very brave and uploaded the new design […]